About Our Clothing Label
♡ MEET THE LITTLE ROO TEAM.
This is us, raw and in our element being the best versions of ourselves for our little Ru and now a second addition in 2023 welcoming baby Nora to our family.
We are a family of four that live on the end of the Great Ocean Road in Victoria in a coastal town called Warrnambool. Heidi is a professional wedding and family photographer and Husband Lochie, is a self employed Painter, and together we own Little Roo as a joint business idea that sparkled after becoming parents to our daughter Rumi in April 2021 hence the brand name “Little Roo”.
We have spent many months developing this idea of becoming brand owners with many back and forth concepts as to which path we would like to take. We have designed and still continue to design our own clothing with apparel companies that bring our vision to life and we can not be any prouder. Furthermore, we have also been proud stockists of already established brands such as Grown and Riverside Apparel which are Australian based clothing brands.
Little Roo has since gone under construction of a complete re-brand in September 2024 that now includes an all inclusive girls dress and romper collection with small accessories to match the style. These pieces have been carefully chosen and purchased offshore via wholesale that suit our brand and aesthetic.
This is an amazing opportunity and we are very excited that you are here today for us on our new business journey together. We can only hope you love our apparel label as much as we do.
We look forward to packing your beautiful parcels with love.
♡ LR. x